Helena Halter Floral Open-Back Maxi Dress
Front-row elegance, back-row scandal. The Helena is a high-neck halter maxi in deep wine, covered in tonal floral applique with a dramatic open back that drops all the way down.
Demure from the front, unforgettable from behind — the dress that earns the double-take.
The details
- High halter neckline, sleeveless
- Tonal floral applique on a body-con stretch base
- Open low back, column maxi silhouette
- Wine Red colourway
Wear it to weddings, galas and the kind of party you dress up for — heels, statement earrings, hair up to show the back.
Fit & care: true to size, body-con stretch fit. Hand wash cold, lay flat to dry.
Size & Fit Guide

Measurements in cm. Between sizes? Size up for comfort, down for a second-skin fit.
Shipping & returns
Delivery estimates depend on your item and destination. Review the shipping information before ordering. For returns or a damaged or incorrect item, see the returns information.
Size & fit
Fit and measurements can vary between styles. Compare your measurements with any size chart provided for this item. If a chart or a measurement is missing, contact us with the product name before ordering.
Material & care
Refer to the material information for this specific product and follow the care label supplied with your garment. Contact us before ordering if a material or care detail is missing.