Helena Halter Floral Open-Back Maxi Dress
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Front-row elegance, back-row scandal. The Helena is a high-neck halter maxi in deep wine, covered in tonal floral applique with a dramatic open back that drops all the way down.
Demure from the front, unforgettable from behind — the dress that earns the double-take.
The details
- High halter neckline, sleeveless
- Tonal floral applique on a body-con stretch base
- Open low back, column maxi silhouette
- Wine Red colourway
Wear it to weddings, galas and the kind of party you dress up for — heels, statement earrings, hair up to show the back.
Fit & care: true to size, body-con stretch fit. Hand wash cold, lay flat to dry.
Size & Fit Guide

Measurements in cm. Between sizes? Size up for comfort, down for a second-skin fit.
Shipping & Returns
Free standard shipping on all orders over €50. Orders ship within 1–2 business days. Easy returns within 30 days — see our return policy for details.
Size & Fit
Designed to flatter. Most styles run true to size — check the full size chart further down this page and pick your usual size. Between sizes? Size up for comfort, down for a snug fit.
Material & Care
Premium fabrics chosen for drape and durability. Cool machine wash inside out, do not bleach, hang or lay flat to dry, cool iron if needed.